Business over jobs

People are preferring businesses over jobs. In the last two years of the pandemic there’s been a tremendous rise in small businesses. When people lost their jobs and when finding one became difficult, business became their only option to earn a living.

Instagram and different social media accounts will be seen with their small hand made products on sale. Pandemic gave a boost to creativity. Social media became the online market for the users. Not only handmade products but also food business, clothing and many more came up with the help of social media. Pandemic gave a boost to small business and small business flourish because of social media.

The amount of people spending time on social media also increased due to which the audience increased.

Lockdown made every other person sit home, but this was an unexpected opportunity for many. Online shopping which most people preferred in the pandemic, the new business mind turned bad into good. Various apps other than social media like meesho gave opportunities to the female entrepreneurs to start something on their own while managing all other stuff.

Also on social media they got an opportunity to reach a large number of audiences. Recent research states that youngsters are more comfortable with business rather than jobs where they are their own boss. As finding jobs as per interest has become difficult and they end up working for something they don’t want to. Setting up a small vada pav stall can make much more than the 9 to 5 jobs. A chai wala is estimated to earn more. You must have heard and read about MBA Chai wala.

No job is small and business doesn’t always require huge investment. A proper planning is necessary as many did in lockdown. Taking advantage of the situation will turn the business into a successful one.

Updated by Shraddha Nagwekar